The best AI website audit tool for agencies

Name: AI Website Audit Report
Brand: My Web Audit
Rating: 5 (60 reviews)

Our AI website audit tool creates expert-level reports in 5 minutes instead of 6 hours. But unlike basic SEO crawlers, our AI actually sees and interprets visual layout, messaging, and UX like a trained strategist to uncover thousands of dollars in optimization opportunities.

Now you can deliver instant value and close more deals with AI-powered insights that position you as the technical expert—all with visual proof and clear recommendations.

View a real sample report

Inside our AI website audit report

From URL to high-value report
in 5 minutes

Enter any website URL

And our AI will analyze 50+ factors across 8 categories.

Uncover 20+ high-impact issues

That manual audits and basic tools miss.

Generate professional reports

With screenshots, competitive analysis, and more.

Our AI sees websites like
humans do

Analyzes websites visually

Our AI Website Audit Tool analyzes websites visually, examining your page layout and design quality—not just code.

WordPress vulnerability scans

Identify outdated plugins, security risks, and other problems that competitors ignore.

Built-in SERP competitor analysis

shows rankings vs. competitors, backlink gaps, and real content opportunities.

Turn website leads into
closed deals

80% close rate

Agencies report an 80% close rate when they present our AI audits (vs 30% industry average).

$5K+ average project size

With custom-generated tips specific to the website you're analyzing.

50 times faster

Reports are created 50 times faster than manual audits (5 minutes vs 4+ hours), leaving more time for high-value work.

Here's how our AI audit tool stacks up

Agencies using our AI audits report 80% close rates and $10K average deals. Why? Because these aren't generic checklists—they're comprehensive professional reports with visual screenshots, plain-English explanations, and prioritized recommendations that convert prospects on the spot. Brand them, personalize them, and use them immediately with just a few clicks… It's easy with My Web Audit.

What we analyze	Our AI website audit	Basic audit tools
Visual layout & design	Screenshots + Analysis	No visual review
CTA placement & messaging	AI interprets like a human	Ignored completely
WordPress plugin security	Full vulnerability scan	Not checked
Trust factors & social proof	Identifies missing elements	No analysis
Mobile UX beyond responsiveness	Actual usability testing	Basic checks only
Competitive SERP analysis	Full competitor insights	Sold separately
Legal compliance review	Cookie policy, privacy checks	Often missed
ROI projections	Shows $ value of fixes	No financial context

AI-Powered website audits that win clients

Turn prospects into paying clients with comprehensive AI analysis that uncovers hidden opportunities. Our intelligent audits start by determining your client's business and creating a user persona. Then identify critical issues across design, technical infrastructure, and user experience—giving you the backup you need to justify project costs and demonstrate your expertise.

Automated website scans

Run deep AI-driven audits that analyze visual layout, WordPress vulnerabilities, trust factors, and 50+ checkpoints across 8 categories.

Client suggestions

Get tailored insights and actionable recommendations based on each website's unique issues, with dollar values for every optimization opportunity.

Branded reports

Easily add your agency's logo, colors, and contact info for a professional, on-brand presentation that closes deals.

Lead generation magnets

Use high-value reports to attract and convert leads by showing thousands in real improvement opportunities they didn't know existed.

Easy sharing & downloading

Shareable presentation views, links, or downloadable PDFs to send reports to clients or prospects during sales calls.

Conversion-focused copy & CTAs

Each report includes conversion copy & smart CTAs to guide clients to your services and show immediate ROI from fixing identified issues.

Our AI audit process: Faster. Better. Smarter.

Enter a website URL

After you set up a few quick settings, our AI starts analyzing 50+ factors across User Experience, Conversion Optimization, Mobile Responsiveness, SEO/Visibility, Performance, Security, Legal Compliance, and Content Quality. Yes, we really do look at it all.

AI Does the work in less than 5 minutes

Our AI Website Audit tool takes screenshots, scans WordPress plugins, performs competitive SERP analysis, and so much more. It evaluates trust factors and conversion elements, technical metrics, legal compliance, and accessibility.

You get a beautiful, branded report

Get a gorgeous 30-50 page report with key findings, screenshots with annotated issues, and impact ratings to help your prospect or client prioritize. They'll see specific fix recommendations, competitive positioning analysis, ROI projections for improvements, and more.

Close more deals

Show them the value and watch them become clients when they see a professional analysis that their current agency can't provide. Some of our users have generated 6 figures of client lifetime value that started from a single client report.

FAQ: Everything you need to know about AI website audits

Our AI analyzes 50+ factors across 8 categories, but what makes it special is HOW it analyzes. It uses an AI agent to evaluate visual hierarchy, checks for missing LocalBusiness schema, evaluates trust signals like testimonials placement, analyzes CTA clarity and positioning, reviews mobile UX beyond basic responsiveness, and performs competitive SERP analysis. (It also identifies WordPress issues and vulnerabilities if the site you're analyzing happens to be built with WordPress.)

Most importantly, it explains the findings on any kind of site in plain English with visual proof, in terms that business owners understand and respond to.

Yes, of course—your prospect or client doesn't need to be on WordPress to get incredible value from your report. Our AI performs deep WordPress analysis, including plugin vulnerability scanning, outdated theme detection, security issue identification, excessive admin account warnings, database optimization opportunities, and performance bottlenecks. But you don't need to use it. These WordPress-specific insights often justify immediate security projects worth $5-15K, but you can simply turn the setting off to audit a non-WordPress site.

SEMrush and Screaming Frog are great SEO tools, but they're crawlers. They read code. Our app analyzes the code, and also has an AI agent that actually "sees" your website like a human visitor would. It analyzes visual design, evaluates if CTAs are prominent enough, checks if trust badges are visible, identifies confusing layouts, and provides screenshots to prove every finding. Plus, it includes WordPress security scanning, competitive analysis, and ROI projections built in.

Based on actual agency data: 80% close rate (vs 30% industry average), $5K+ average project size, ability to handle 3x more prospects, 95% time savings (5 minutes vs 4-6 hours), and immediate identification of $5K-10K+ in billable work. Most agencies that use My Web Audit a positive ROI from a single deal.

Yes. Every report and lead magnet on ALL plans are fully brandable with your logo, colors, and contact information throughout. Plus, our 30-50 page PDF and web reports position your agency as the technical expert, not us.

Agency plans get more customization options, including custom white-label domains so you can run your reports off of your agency subdomain or domain. Pro annual plans runs on a shared white-label domain, growthinsights.co, and Pro monthly runs on the mywebaudit.com domain.

Common findings include:

WordPress plugin vulnerabilities (e.g. $1K+ security fixes)
Missing SEO elements like schema markup (e.g. $2K+ SEO implementation)
Page speed issues, especially mobile (e.g. $1K+ optimization)
Broken conversion paths (e.g. $3K+ UX redesign)
Missing trust factors e.g. ($1K+ credibility upgrade)
Accessibility violations (e.g. $3K+ compliance fixes)
Outdated technical infrastructure (e.g. $2K+ modernization).

An average audit finds 20+ issues worth $5K+ in revenue.

Manual comprehensive audits take 4-6 hours of expert time. With our AI Website Audit, you'll spend less than 5 minutes for an analysis of a web page with enough insights to close the sale. That's a more than 99% time reduction. Plus, the AI never misses checks, maintains consistent quality, and includes competitive analysis that would take hours more.

No. Our AI provides plain-English explanations for every issue. Instead of "Missing H1 tag," you get "Your main headline isn't properly marked up, which means Google might not understand what your page is about. This could be hurting your rankings for ‘keyword.'" Every recommendation includes why it matters—and what to do about it.

You'll get a full SERP analysis showing your client or prospect's position vs competitors for target keywords, backlinks, domain authority, schema markup, speed, content gaps, and local pack positioning for local businesses. This builds instant credibility by showing exactly where they're losing to competitors.

Related audit reports

GBP audit

SEO audit

Landing page audit

Digital competitive analysis audit

E-commerce audit

Accessibility audit

ROI audit

(ROI) E-commerce

Page speed audit

Not convinced? read these real agency success stories

See how we've helped web and digital agencies elevate their web design, development, and SEO services and close bigger deals faster. Our case studies show real-world examples from successful agencies who are delivering outstanding results with My Web Audit.

$100,000+

LTV using audits with leads

Rob Riggs

Code Conspirators

"Six figures of value:" how Rob Riggs builds lifetime clients in just 5 minutes.

My Web Audit helps build our credibility and expertise, which makes sales so much...

Building trust and delivering value early helped us close a couple of deals over $20,000!

Michael D. Wailes

Spectrum Interactive Group

The ROI has been exceptional. We've closed 3 major accounts in the first month alone!

Colin Lewis

Chief Content Officer, SEO Design Chicago

5-Figure Project

From presenting audit insights

Carol Stambaugh

RadiateWP

After 136+ audits (and counting), RadiateWP's Carol Stambaugh is an in-demand thought leader.

$100K

Worth of revenue

Paul Stoute

Stoute Web Solutions

For Stoute Web Solutions, My Web Audit has meant an 80% close rate — and a 100X ROI.

One meeting and one report. I was able to land a 6-month contract for over $5,000 a month.

Stephanie Hudson

Sweet Tea Marketing

80% Close

Rate for recurring revenue clients

Barry B

BM Group

75% of Barry's business is recurring—and he won it with My Web Audit.

$200K

Worth of revenue

John Falke

Johnny Flash

For Johnny Flash, My Web Audit has meant more than $200k of revenue.

We always look for the short-term, quick-fix wins that we can get for the client. Because then we know they're going to stick around to implement some of the longer-term stuff. And I think My Web Audit does a great job of highlighting both of those aspects—everything from "Hey, your calls to action aren't clear" to "Your site is running slow".

See all success stories

Start closing more deals—faster and easier with incredible
audit reports business owners will love

Try My Web Audit FREE for 7 days!

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